Mercedes-Benz ARTHAUS

At Art Basel’s elite ArtHaus by Mercedes‑Benz, Grammy‑winner Usher took center stage—his presence captured in a cinematic trailer that blends fine art ambiance with star powhot and edited by Herman and Taf in collaboration with Ask Mbuya, the trailer frames Usher amid immersive installations, sleek automotive design, and the pulse of Miami’s art week energy. The result: a captivating invitation to experience culture—and craftsmanship—redefined.